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Fundamentals of marketing research ; Vol. 5
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Quantitative marketing techniques and analyses
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ECONIS (ZBW)
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Cluster analysis in marketing research
Punj, Girish
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Stewart, David W.
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2009
Persistent link: https://www.econbiz.de/10003794510
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Cluster analysis in marketing research : review and suggestions for application
Punj, Girish
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Stewart, David W.
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2007
Persistent link: https://www.econbiz.de/10003541351
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