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Research on behalf of the IABC into the potential links between business success and communication competence has suggested strongly that the communication function(s) can only contribute significantly to short‐ or long‐term business goals if it is focused on improving the communication...
Persistent link: https://www.econbiz.de/10014850686
Although management is often viewed as distinct from, and sometimes inferior to, leadership, the two share a number of core competencies. Communication is central to the main four management competencies outlined by Warren Bennis: the management of attention, meaning, trust and self. To be truly...
Persistent link: https://www.econbiz.de/10014850708