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Communication design
Consumer behaviour
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Innovation diffusion
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Personalisierung
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Personalization
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Advertising effects
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Beziehungsmarketing
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Innovationsdiffusion
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1974-2004
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ASMR
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Agent-based modeling
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Brand management
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IEEE transactions on engineering management : EM
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Is talking about the future a curse or a blessing? : the effects of future-focused message framing on fundraising performance
Lin, Yu-Ting
;
Wang, Wanxin
;
Doong, Her-Sen
- In:
IEEE transactions on engineering management : EM
68
(
2021
)
4
,
pp. 970-981
Persistent link: https://www.econbiz.de/10012631106
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