Changchit, Chuleeporn; Lonkani, Ravi; Sampet, Jomjai - In: Journal of Global Information Management (JGIM) 26 (2018) 4, pp. 158-184
With a rapid increase in smart phone users, mobile banking is becoming an available banking channel that allows consumers to perform banking transactions at their own convenience. However, not all customers are ready to embrace this new channel of services. It is crucial for banks to fully...