Relationship Marketing is a new phenomenon in marketing. It is a multifunctional approach, describing marketing as “an integrative activity involving functions across the organization, with emphasis on facilitating, building and maintaining relationship over time.” This trend has been...

Volatility is one of the key factors for an investor before investing in the capital market. High volatility is seen as a sign of investor nervousness, while low volatility is sign of confidence. Contrary to popular perception, volatility has not gone up in the recent past. This study analyses...