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We posit that consumers' preferences for more sustainable products depend on the perceived social norm, which in turn is shaped by average consumption in society. We explore the implications of such preferences for firms' incentives to introduce more sustainable products and to co-operate in...
Persistent link: https://www.econbiz.de/10013211488
It is well documented in the literature that women frequently react less favorably to competition than men. In this paper, we test for the effects of social norms on willingness to compete (WTC). Subjects compete in two-person teams. In the treatment, one team member is randomly assigned the...
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Religion, church, and economics -- The economics of religion -- Religious markets -- Religious form change: case studies -- Economics of the Protestant revolt -- The Counter-Reformation: incumbent-firm reaction to market entry -- The establishment and evolution of Protestantism -- Catholicism,...
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, giving certain players an advantage in negotiating their relationships. Following sociological theory, a player who derives … macro levels of sociological analysis. The structural hole argument extends other theories, such as personality theory …, interface theory of markets and population ecology, and resource dependence and transaction cost theory …
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