This commentary reflects on how a perspective that concentrates on the role of competitive context and sees organization design as a competitive choice may inform the research stream on the link between organization design and innovation. Focusing on multiunit firms and their formal...

This article provides an introduction to multimarket competition and the research stream that examines it. Multimarket competition occurs when firms meet their competitors in multiple markets and compete with them by coordinating their strategies across those markets. In this article, we present...