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In this paper we use the theory of social situations (TOSS) to examine the stability in advertising and (price) competition games. In this context, we derive the interesting result that with endogenous and exogenous advertising the incumbent need not maintain a hungry-look, i.e.,...
Persistent link: https://www.econbiz.de/10012779201
Many small firms fail. Nevertheless, the contribution and impact that small and medium enterprises (SMEs) account for in the economy and employment in Mexico are substantial. These firms require innovation, opportunities, as well as systems management and internal spaces that allow them to...
Persistent link: https://www.econbiz.de/10013003727
Prior research, primarily based on lab experiments, suggests that females might be more averse to competition than males and could be more inclined towards collaboration, instead. Were these findings to generalize to adults across the workforce, there could be profound implications for...
Persistent link: https://www.econbiz.de/10013210090
The model presented here derives the product life cycle of durable goods. It is based on the idea that the purchase process consists of first purchase and repurchase. First purchase is determined by the market penetration process (diffusion process), while repurchase is the sum of replacement...
Persistent link: https://www.econbiz.de/10009295261
Innovation has become a central theme and challenge in the literature of entrepreneurship, SMEs management, and strategic knowledge management and in the literature of organizational learning. Innovation needs a business environment that is conducive to long-term investments in new business...
Persistent link: https://www.econbiz.de/10011111092