My dissertation studies consumer switching and firms’ competition strategy in information technology (IT)-enabled markets, using the global wireless telecommunications industry as a testing field. Two of the chapters examine the impact of a public policy that reduces consumer switching costs...

In enterprise software markets, firms are increasingly using services-based business models built on open-source software (OSS) to compete with established, proprietary software firms. Because thirdparty firms can also strategically contribute to OSS and compete in the services market, the...

Platforms compete intensively to attract users. Monetary subsidies are commonly used to incentivize users’ adoption, but such subsidies are expensive. In this paper, we study the impacts of token incentives, an alternative incentive approach, in the competition of two decentralized exchange...