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Activating self-scheduling workers on on-demand platforms when services are most needed is challenging because of a lack of cooperation between workers. To align workers' interests with the platform's profit-driven goals, various ride-sharing and food delivery platforms have recently embraced...
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Understanding the degree of cannibalization and competition in online and offline markets is important to firms' product line designs. However, few empirical studies have measured both effects simultaneously or have examined the factors that determine the extent of cannibalization and...
Persistent link: https://www.econbiz.de/10012954695
We investigate in a competitive setting the consequences of mobile targeting, the practice of firms setting prices based on consumers' real-time locations. A distinct market feature of mobile targeting is that a consumer could travel across different locations for an offer that minimizes his...
Persistent link: https://www.econbiz.de/10013026838
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Digital technologies have led to the emergence of many platforms in our economy today. In certain platform networks, buyers in one market purchase services from providers in many other markets, whereas other platform networks may comprise local clusters in which buyers primarily purchase...
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This paper examines how information provided by online reviews influences firms’ pricing strategy for repeat purchase products. It is commonly understood that online reviews can reduce consumer uncertainty about product characteristics and, therefore, have the potential to increase product...
Persistent link: https://www.econbiz.de/10014212447