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The role played by corporate entrepreneurship in afirm's strategy is explored.The corporate entrepreneurship processenables companies to regard their own products with a "healthydissatisfaction" and to revise traditional assumptions about customers'needs.Recent research concerning the events and...
Persistent link: https://www.econbiz.de/10013153771
The new disruptive age in technology has presented a strategic game changer for most organizations. The severe modifications in complete industries and unpredictable market conditions have created significant challenges for simple organizational survival, let alone providing an avenue for...
Persistent link: https://www.econbiz.de/10012049471
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