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~subject:"Conjoint analysis"
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Conjoint analysis
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Sattler, Henrik
26
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Conjoint measurement : methods and applications
6
Conjoint measurement : methods and applications ; with 91 tables
3
Handbuch Marktforschung : Methoden, Anwendungen, Praxisbeispiele
2
Journal of business economics : JBE
2
Marketing : journal of research and management
2
Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
2
Cross-functional innovation management : perspectives from different disciplines ; to Klaus Brockhoff for his 65. birthday
1
Die Betriebswirtschaft : DBW
1
GfK marketing intelligence review : Marketingforschung für die Praxis
1
Innovation und Institution : [67. Jahrestagung des Verbandes der Hochschullehrer für Betriebswirtschaft an der Christian-Albrechts-Universität zu Kiel ... 18. - 21. Mai 2005]
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Jena research papers in business and economics : working and discussion paper series School of Economics and Business Administration Friedrich Schiller University Jena
1
Journal of marketing
1
Marketing letters : a journal of research in marketing
1
Operations Management in Theorie und Praxis : aktuelle Entwicklungen des Industriellen Managements ; Festschrift zum 65. Geburtstag von Karl-Werner Hansmann
1
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ECONIS (ZBW)
26
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Applications of conjoint analysis to new product development
Sattler, Henrik
- In:
Cross-functional innovation management : perspectives …
,
(pp. 159-173)
.
2004
Persistent link: https://www.econbiz.de/10002504198
Saved in:
2
Methoden zur Messung von Präferenzen für Innovationen
Sattler, Henrik
- In:
Innovation und Institution : [67. Jahrestagung des …
,
(pp. 154-176)
.
2006
Persistent link: https://www.econbiz.de/10003315657
Saved in:
3
Ein Indikatorenmodell zur langfrisitigen monetären Markenwertbestimmung, [Teil] 1
Sattler, Henrik
- In:
Die Betriebswirtschaft : DBW
59
(
1999
)
5
,
pp. 633-653
Persistent link: https://www.econbiz.de/10001424189
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4
Identification of unacceptable attribute levels for preference measurement : an empirical comparison of different methods
Helm, Roland
;
Huber, Frank
;
Sattler, Henrik
;
Steiner, …
-
2008
Persistent link: https://www.econbiz.de/10003716931
Saved in:
5
Measurement of price effects with conjoint analysis: separating informational and allocative effects of price
Rao, Vithala R.
;
Sattler, Henrik
- In:
Conjoint measurement : methods and applications ; with …
,
(pp. 47-66)
.
2003
Persistent link: https://www.econbiz.de/10001997462
Saved in:
6
Measuring the credibility of product-preannouncements with conjoint analysis
Sattler, Henrik
;
Schirm, Karsten
- In:
Conjoint measurement : methods and applications ; with …
,
(pp. 97-122)
.
2003
Persistent link: https://www.econbiz.de/10001997607
Saved in:
7
A comparison of conjoint measurement with self-explicated approaches
Sattler, Henrik
;
Hensel-Börner, Susanne
- In:
Conjoint measurement : methods and applications ; with …
,
(pp. 147-159)
.
2003
Persistent link: https://www.econbiz.de/10001997723
Saved in:
8
Hybrid individualized two-level choice-based conjoint (HIT-CBC): a new method for measuring preference structures with many attribute levels
Eggers, Felix
;
Sattler, Henrik
- In:
International journal of research in marketing : IJRM ; …
26
(
2009
)
2
,
pp. 108-118
Persistent link: https://www.econbiz.de/10003866607
Saved in:
9
Commercial use of conjoint analyse
Sattler, Henrik
;
Hartmann, Adriane
- In:
Operations Management in Theorie und Praxis : aktuelle …
,
(pp. 103-119)
.
2008
Persistent link: https://www.econbiz.de/10003711347
Saved in:
10
Measurement of price effects with conjoint analysis : separating informational and allocative effects of price
Rao, Vithala R.
;
Sattler, Henrik
- In:
Conjoint measurement : methods and applications
,
(pp. 31-46)
.
2007
Persistent link: https://www.econbiz.de/10003544570
Saved in:
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