Food markets in affluent countries tend to be characterized by increasing complexity under severalregards such as the organization of the productive chains, the process that leads to the formationof consumer’s preferences, the information/communication task and the building of trustamong...

Past agricultural input market participation studies have generally ignored the joint influence of income diversification, transaction cost and production risk on input market participation decisions. This study develops an analytical framework that jointly incorporates the three factors and...

Past agricultural input market participation studies have generally ignored the joint influence of income diversification, transaction cost and production risk on input market participation decisions. This study develops an analytical framework that jointly incorporates the three factors and...

This study examines the relationship between generic advertising and perceived value for 100 percent orange juice using data from a survey on consumption, perceived value, advertising awareness, and other key measures. We investigate the relationships between consumption and perceived value and...

This study coincided with a research project "Identification of Pulling Factors for Enhancing the Sustainable Development of Diverse Agriculture in Selected Asian Countries (AGRIDIV), co-ordinated by CAPSA. While AGRIDIV project focused on poverty alleviation through secondary crop based...