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significant negative effects on market participation, cost-mitigating innovations—such as group marketing—are also emerging to …
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This paper investigates the effects of network based individual social capital on the access of rural households to services. In the context of development economics, an innovative data collection approach is used to determine network based social capital. The approach originates from the field...
Persistent link: https://www.econbiz.de/10010880311
A survey with validation question was delivered to 3475 respondents to study the impact of using validation question to improve data quality. Results show that The respondents who passed the validation question had significantly older ages, higher median incomes and higher education levels. The...
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This paper uses a qualitative marketing research technique to explore in-depth sensory experiences, expectations, and …
Persistent link: https://www.econbiz.de/10010917882
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Most fresh fruits and vegetables are unbranded. However, buyers are assisted with brands when purchasing most other grocery products. Brands have the potential to be of value to buyers and to the organisations that own them. However, research has shown that brands are only valuable to buyers...
Persistent link: https://www.econbiz.de/10010923385