Abou-Youssef, Mariam Mourad Hussein; Kortam, Wael; … - In: International Journal of Bank Marketing 33 (2015) 6, pp. 786-807
Purpose – The purpose of this paper is to explore the effect of Islamic religiosity on consumer attitudes toward Islamic banking in Egypt. Design/methodology/approach – The study utilizes a mixed-methods approach, employing both qualitative in-depth interviews and quantitative surveys....