Kumar, Rahul; Abdin, Md. Shahnawaz - In: Asian journal of economics and banking : AJEB 5 (2021) 1, pp. 2-14
consumers in India. Taking pandemic Covid-19 as a case study, it was explored how this pandemic impacted the consumption pattern … of consumers in India; what are the similarities and/or differences between rural and urban consumers that are found in … and pandemics have a profound impact on the pattern of consumption in India. The study reveals that consumers resort to …