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Consumer behaviour
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6,508
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3,225
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688
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Hruschka, Harald
16
Decker, Reinhold
10
Belk, Russell W.
9
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8
Boztuğ, Yasemin
8
Holbrook, Morris B.
8
Kamakura, Wagner A.
8
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8
Du, Rex Yuxing
7
Herrmann, Andreas
7
Hildebrandt, Lutz
7
Homburg, Christian
7
Moutinho, Luiz
7
Canniford, Robin
6
Dahl, Darren W.
6
Fischer, Eileen
6
Fitchett, James
6
Hawkins, Del I.
6
Ozanne, Julie L.
6
Schwarzkopf, Stefan
6
Tadajewski, Mark
6
Wiedmann, Klaus-Peter
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Arsel, Zeynep
5
Bearden, William O.
5
Davis, Brennan
5
Eisend, Martin
5
Grunert, Klaus G.
5
Gröppel-Klein, Andrea
5
Kozinets, Robert V.
5
Lynch, John G.
5
Mothersbaugh, David L.
5
Walsh, Gianfranco
5
Zaltman, Gerald
5
Bagozzi, Richard P.
4
Balderjahn, Ingo
4
Behrens, Gerold
4
Berndt, Ralph
4
Bradlow, Eric T.
4
Bronnenberg, Bart J.
4
Fitzsimons, Gavan J.
4
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American Marketing Association
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2
European Marketing Academy
2
European Society for Opinion and Marketing Research
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2
Harvard Graduate School of Business Administration
2
IGI Global
2
AMA Summer Academic Conference <2019, Chicago, Ill.>
1
AMA Summer Academic Conference <2023, San Francisco, Calif.>
1
AMA Summer Academic Conference: Bridging Gaps Marketing in an Age of Disruption <2020, Online>
1
AMA Winter Academic Conference <2020, San Diego, Calif.>
1
Academy of Marketing Science / Annual Conference <2012, New Orleans, La.>
1
Advertising Research Foundation
1
Advertising and Consumer Psychology Conference <25, 2006, Houston, Tex.>
1
American Council on Consumer Interests
1
American Economic Association
1
Association for Consumer Research
1
Association for Consumer Research (U.S.)
1
Association for Consumer Research / North American Conference <2015, New Orleans, La.>
1
Association for the Study of the Grants Economy, New Orleans, 27.12.1971
1
Bain & Company <Boston, Mass.>
1
Berliner Wissenschafts-Verlag
1
Brookings Institution
1
Bundesanstalt für Arbeitsschutz und Arbeitsmedizin
1
Conference on Marketing and Business Strategies for Central and Eastern Europe <12, 2004, Wien>
1
Conferencia Latinoamericana <4, 1997, Rio de Janeiro>
1
Consumers' Association
1
DePaul University / College of Commerce
1
Deutsche Bundespost / Postdienst
1
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1
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1
Erasmus Universiteit Rotterdam / Faculteit Bedrijfskunde
1
Euromonitor International Plc <London>
1
Finnland / Kuluttajatutkimustoimikunta
1
Forschungsgruppe Konsum und Verhalten
1
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Journal of marketing research : JMR
63
Journal of business research : JBR
33
Qualitative market research : an international journal
28
International journal of market research : JMRS ; the journal of the Market Research Society
19
Journal of marketing management : MM
19
Marketing letters : a journal of research in marketing
16
Journal of retailing and consumer services
15
International journal of market research
14
Gabler Edition Wissenschaft
13
International journal of wine business research : IJWBR
13
Journal of consumer research : JCR ; an interdisciplinary bimonthly
13
Journal of consumer behaviour : an international research review
12
Psychology & marketing
12
Jahrbuch der Absatz- und Verbrauchsforschung
11
Journal of the Academy of Marketing Science
11
Consumer goods Europe
10
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
10
The marketing review
10
International journal of consumer studies
9
Journal of economic psychology : research in economic psychology and behavioral economics
9
Marketing : ZFP ; journal of research and management
9
SpringerLink / Bücher
9
Marketing theory
8
Planung & Analyse : Zeitschrift für Marktforschung und Marketing
8
European journal of marketing : EJM
7
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
7
Journal of macromarketing : examining the interactions among markets, marketing, and society
7
Kundenzufriedenheit : Konzepte - Methoden - Erfahrungen
7
The journal of brand management : an international journal
7
Amfiteatru economic : an economic and business research periodical
6
European journal of operational research : EJOR
6
Journal of business economics : JBE
6
Journal of fashion marketing and management
6
The international review of retail, distribution and consumer research
6
Cogent business & management
5
Discussion paper / Tinbergen Institute
5
European journal of marketing
5
Europäische Hochschulschriften / 5
5
Handbook of consumer psychology
5
Handbuch der Marktforschung
5
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ECONIS (ZBW)
1,581
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1
Market testing consumer products : a symposium
National Industrial Conference Board / Division of …
-
1967
Persistent link: https://www.econbiz.de/10000539374
Saved in:
2
Comparative longitudinal consumer information research in Germany and the United States
Thorelli, Hans Birger
-
1977
Persistent link: https://www.econbiz.de/10000539799
Saved in:
3
Lebensstil-Forschung : theoretische Grundlagen und praktische Anwendungen ; mit 11 Abbildungen
Drieseberg, Thomas
-
1995
Persistent link: https://www.econbiz.de/10000541093
Saved in:
4
Verbundorientierte Preispolitik im Lebensmittelhandel : ein Ansatz zur computergestützten Nutzung von Informationen über das Verbundkaufverhalten der Kunden am Point of Sale
Fischer, Cai
-
1995
Persistent link: https://www.econbiz.de/10000541105
Saved in:
5
Marketing in Sachsen : kritische Problemfeldanalyse und -perspektive einer Marketingimplementierung in sächsischen Unternehmen und Nonprofit-Organisationen
Zerres, Michael P.
(
contributor
);
Zerres, Thomas
(
ed.
)
-
1995
Persistent link: https://www.econbiz.de/10000544721
Saved in:
6
Consumer image and attitude
Myers, John G.
-
1968
Persistent link: https://www.econbiz.de/10000548103
Saved in:
7
The Black consumer : dimensions of behavior and strategy
Joyce, George
(
compiler
);
Govoni, Norman A. P.
(
contributor
)
-
1971
-
[1st ed.]
Persistent link: https://www.econbiz.de/10000548120
Saved in:
8
Produktpräferenzanalyse : ein modelltheoretisches und methodisches Konzept zur Marktsimulation mittels Präferenzerfassungsmodellen
Gutsche, Jens
-
1995
Persistent link: https://www.econbiz.de/10000548208
Saved in:
9
Konsumentenforschung : gewidmet Werner Kroeber-Riel zum 60. Geburtstag
Kroeber-Riel, Werner
(
honouree
)
-
1994
Persistent link: https://www.econbiz.de/10000507908
Saved in:
10
Advances in consumer research
Association for Consumer Research
-
Duluth, Minn. : Association for Consumer Research
;
…
-
1.1973 -
Persistent link: https://www.econbiz.de/10000431096
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