La quatrième de couverture indique "Le vin entre business et passion Cet ouvrage dénonce avec passion un système où l'intérêt prime et qui conforte une hiérarchie admise et figée. Avec vigueur, Jérôme Pérez met en lumière les abus des rouages mis en place du Bordelais à la Bourgogne...

Wine is a social object, established in the Old World and later migrated to the New World. Champagne is an internationally important and famous French sparkling wine, significantly present worldwide. Brazil, a New-World wine producer, has a recent but expanding history of sparkling wine...

The wine industry has faced various environmental and social challenges. On the demand side, consumer demand for sustainable wines has been increasing but, to date, it is unknown whether consumers perceive wine companies' efforts to obtain sustainable development (SD) certifications and labels...

This study offers new insights into the sustainable wine market by exploring consumers' perceptions of product attributes for six categories of wine that have characteristics of sustainability and one conventional wine. The study investigates product-attribute associations that French and...