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Mobile devices proved to be disruptive for businesses. Installing, accessing and buying a new application become easy. Application marketplaces called Application Stores provides security (due to certification process imposed to developers), accessibility, application lifecycle serving as a...
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Disruptive innovations caused by FinTech (i.e., technology-assisted customized fnancial services) have brought digital peer-to-peer (P2P) payments to the fore. In this chal‑ lenging environment and based on theories about customer behavior in response to technological innovations, this paper...
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Current thinking on opinion leaders varies with respect to key features distinguishing these individuals. Some studies emphasize influence as the crucial determinant, others stress knowledge, and still others focus primarily on information transmission. Most research, however, see a combination...
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This research paper investigates the level of product quality based on the dimensions of quality. Customers' priorities when purchasing a two wheeler have been analyzed for different manufacturers using a structured questionnaire. This study uses both an empirical and a fuzzy logic approach to...
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Searching information in the web, is a common feature and the most easy way to get oneself exposed to a see of knowledge. The simplicity and economic way of getting information in the web made it widely acceptable amongst the citizens including the researchers. However, all the information...
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The phenomenal growth of the customer base for mobile phones has been heavily promoted by the industry. However, analysis of the numbers indicates that there are massive levels of systemic overcounting, caused by customers with multiple subscriptions, perhaps for a range of operators, perhaps...
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The online purchase in India is evolving fast and has the potential to grow exponentially in the times to come, as the internet penetration reaches far and wide across the country. The breakthrough in the internet technology has actually rendered an exhaustive globe rather a small market place...
Persistent link: https://www.econbiz.de/10014037679