Showing 1 - 10 of 3,648
Netnography i.e. the systematic observation and analysis of online communities to generate insights for an innovation process, has been established as a method of user innovation in consumer goods industries. In this study we apply this technique for the first time in the context of a complex,...
Persistent link: https://www.econbiz.de/10014147405
This paper empirically analyzes the determinants of demand in the German automobile industry. Our primary goal is to refine the existing literature on that topic by exploring the impact of uniqueness seeking behaviour of individuals on the demand schedule. Using a dataset on the segment of...
Persistent link: https://www.econbiz.de/10003857726
Governments all over the world have invested tens of billions of dollars in car scrappage programs to fuel the economy in 2009. We investigate the German case using a unique micro transaction dataset covering the years 2007 to 2010. Our focus is on the incidence of the subsidy, i.e., we ask how...
Persistent link: https://www.econbiz.de/10013108075
This paper empirically analyzes the determinants of demand in the German automobile industry. Our primary goal is to refine the existing literature on that topic by exploring the impact of uniqueness seeking behaviour of individuals on the demand schedule. Using a dataset on the segment of...
Persistent link: https://www.econbiz.de/10013156916
number of employees. This paper focuses on the determinants of automobile demand in Germany from 2008 to 2016. We apply …-sized vehicles pay less attention to fuel consumption. Most of the consumers in Germany are not considering vehicle emissions in …
Persistent link: https://www.econbiz.de/10012912152
We use online search data to predict car sales in the German and UK automobile industries. Search data subsume several distinct search motives, which are not separately observable. We develop a model linking search motives to observable search data and sales. The model shows that predictions of...
Persistent link: https://www.econbiz.de/10012984205
conducted as a CAPI survey with about 600 interviews of potential car buyers in Germany and estimate the coefficients of a …
Persistent link: https://www.econbiz.de/10012707457
Governments all over the world have invested tens of billions of dollars in car scrappage programs to fuel the economy in 2009. We investigate the German case using a unique micro transaction dataset covering the years 2007 to 2010. Our focus is on the incidence of the subsidy, i.e., we ask how...
Persistent link: https://www.econbiz.de/10009740927
Globalization has provided many companies with new opportunities for growth and efficiency. This requires them to operate successfully across cultural and social borders. These can be stumbling blocks to internationalization and have been found to cause frequent errors and delays for...
Persistent link: https://www.econbiz.de/10014054947
Germany through firm-specific advantages. Still, some face significant challenges. A submarket analysis shows that home market … advantages are more deeply rooted in the Western part of Germany and that foreign competitors find a more accessible competitive … environment in Eastern Germany. Therefore, East Germany is a superior platform for deploying effective and efficient …
Persistent link: https://www.econbiz.de/10014060556