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Consumer behaviour
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European journal of operational research : EJOR
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When do changes in consumer preferences make forecasts from choice-based conjoint models unreliable?
Meeran, Sheik
;
Jahanbin, Semco
;
Goodwin, Paul
;
Frota …
- In:
European journal of operational research : EJOR
258
(
2017
)
2
,
pp. 512-524
Persistent link: https://www.econbiz.de/10011644147
Saved in:
2
The influence of product involvement and emotion on short-term product demand forecasting
Belvedere, Valeria
;
Goodwin, Paul
- In:
International journal of forecasting
33
(
2017
)
3
,
pp. 652-661
Persistent link: https://www.econbiz.de/10011746196
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