the firm's decisions on the innovation level of the new version, the production quantities and prices of both versions … improve both its profit and its innovation level by adopting an appropriate rollover strategy when selling to strategic … existing literature, we see that strategic waiting behavior can accelerate innovation. These analytical insights remain largely …

Innovation Manager in Quality, this paper manages to outline a consumer preference based model in developing new food products …

Integrating the customer in the innovation process is believed to be a powerful means to reduce failure rates and to … innovation process has to be weighed against the costs. Virtual customer integration has been discussed as a way to limit these … sourcing of ideas. Especially the integration of the customer in the execution phase of the innovation process remains largely …

incremental versus radical innovation. We develop a theory rooted in classical behavioral economics of reference-building, and … different degrees of innovation in successive musical album releases, by using a multi-attribute musical description of songs … utilized to adopt appropriate innovation rates to tailor-make products that cater to the preference structures of target …