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~subject:"Consumer behaviour"
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Consumer behaviour
Marktforschung
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game theory
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Balasubramanian, Sridhar
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Bayus, Barry L.
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Sainam, Preethika
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Fader, Peter
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International journal of sport finance
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Journal of marketing research : JMR
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ECONIS (ZBW)
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Stochastic models of buyer behavior
Fader, Peter
;
Hardie, Bruce G. S.
;
Sen, Subrata K.
- In:
The history of marketing science
,
(pp. 165-205)
.
2014
Persistent link: https://www.econbiz.de/10010415905
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2
Consumer options : theory and an empirical application to a sports market
Sainam, Preethika
;
Balasubramanian, Sridhar
;
Bayus, Barry L.
- In:
Journal of marketing research : JMR
47
(
2010
)
3
,
pp. 401-414
Persistent link: https://www.econbiz.de/10003983702
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3
Consumer forwards : concept and empirical analysis of a sports ticket market
Sainam, Preethika
;
Balasubramanian, Sridhar
;
Bayus, Barry L.
- In:
International journal of sport finance
10
(
2015
)
2
,
pp. 103-121
Persistent link: https://www.econbiz.de/10011284952
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