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~subject:"Consumer behaviour"
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Consumer behaviour
Konsumentenverhalten
12
USA
8
United States
8
Internet marketing
7
Online-Marketing
7
Advertising effects
5
Social Web
5
Social web
5
Werbewirkung
5
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Lieferantenmanagement
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Motivation
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Salespeople
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Supplier relationship management
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Brand image
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Brand management
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Consumer behavior
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Productivity
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2
Behavioral economics
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Beziehungsmarketing
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China
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Strutton, David
13
Taylor, David G.
4
Tran, Gina A.
3
Davari, Arezoo
2
Lewin, Jeffrey E.
2
Iyer, Pramod
1
Naderi, Iman
1
Prybutok, Victor R.
1
Roswinanto, Widyarso
1
Schibik, Aaron
1
Thompson, Kenneth N.
1
Zhang, Xiaoni
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European journal of marketing
1
Journal of advertising research
1
Journal of business research : JBR
1
Journal of macromarketing : examining the interactions among markets, marketing, and society
1
Journal of marketing theory and practice
1
Journal of nonprofit & public sector marketing
1
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
1
Journal of retailing and consumer services
1
Journal of strategic marketing
1
Management Research Review
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Psychology & marketing
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The journal of consumer marketing
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The journal of product & brand management
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ECONIS (ZBW)
12
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What makes a product vintage? : investigating relationships between "consumer pastness," scarcity and purchase intentions toward vintage products
Schibik, Aaron
;
Strutton, David
;
Thompson, Kenneth N.
- In:
European journal of marketing
56
(
2022
)
7
,
pp. 1830-1855
Persistent link: https://www.econbiz.de/10013352644
Saved in:
2
Modeling influences on impulse purchasing behaviors during online marketing transactions
Zhang, Xiaoni
;
Prybutok, Victor R.
;
Strutton, David
- In:
Journal of marketing theory and practice
15
(
2007
)
1
,
pp. 79-89
Persistent link: https://www.econbiz.de/10003743298
Saved in:
3
Has e-marketing come of age? : modeling historical influences on post-adoption era Internet consumer behaviors
Taylor, David G.
;
Strutton, David
- In:
Journal of business research : JBR
63
(
2010
)
9/10
,
pp. 950-956
Persistent link: https://www.econbiz.de/10008652169
Saved in:
4
Has reality television come of age as a promotional platform? : modeling the endorsement effectiveness of celebreality and reality stars
Tran, Gina A.
;
Strutton, David
- In:
Psychology & marketing
31
(
2014
)
4
,
pp. 294-305
Persistent link: https://www.econbiz.de/10010347719
Saved in:
5
Can vague brand slogans promote desirable consumer responses?
Strutton, David
;
Roswinanto, Widyarso
- In:
The journal of product & brand management
23
(
2014
)
4/5
,
pp. 282-294
Persistent link: https://www.econbiz.de/10010422971
Saved in:
6
Marketing mix strategies for closing the gap between green consumers' pro-enviromental beliefs and behaviours
Davari, Arezoo
;
Strutton, David
- In:
Journal of strategic marketing
22
(
2014
)
7
,
pp. 563-586
Persistent link: https://www.econbiz.de/10010502964
Saved in:
7
I support sustainability but only when doing so reflects fabulously on me : can green narcissists be cultivated?
Naderi, Iman
;
Strutton, David
- In:
Journal of macromarketing : examining the interactions …
35
(
2015
)
1
,
pp. 70-83
Persistent link: https://www.econbiz.de/10010504588
Saved in:
8
Investigating consumers' responses to the Great Recession
Strutton, David
;
Lewin, Jeffrey E.
- In:
The journal of consumer marketing
29
(
2012
)
5
,
pp. 378-388
Persistent link: https://www.econbiz.de/10009581975
Saved in:
9
Friends, fans, and followers : do ads work on social networks? ; how gender and age shape receptivity
Taylor, David G.
;
Lewin, Jeffrey E.
;
Strutton, David
- In:
Journal of advertising research
51
(
2011
)
1
,
pp. 258-275
Persistent link: https://www.econbiz.de/10009127053
Saved in:
10
Does Facebook usage lead to conspicuous consumption? : the role of envy, narcissism and self-promotion
Taylor, David G.
;
Strutton, David
- In:
Journal of research in interactive marketing : …
10
(
2016
)
3
,
pp. 231-248
Persistent link: https://www.econbiz.de/10011567082
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