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Consumer behaviour
China
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Su, Chenting
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Journal of business ethics : JOBE
2
Journal of business research : JBR
2
Electronic commerce research
1
Handbook of contemporary marketing in China : theories and practices
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
International journal of market research : JMRS ; the journal of the Market Research Society
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ECONIS (ZBW)
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1
Gift type, guanxi, and gift acceptability in Chinese business circles : the mediating effects of perceived manipulation and face threat
Zhu, Wenting
;
Shou, Zhigang
;
Su, Xiaolei
;
Xia, Qinying
- In:
Industrial marketing management : the international …
98
(
2021
),
pp. 17-27
Persistent link: https://www.econbiz.de/10013206343
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2
How face influences consumption : a comparative study of American and Chinese consumers
Li, Julie Juan
;
Su, Chenting
- In:
International journal of market research : JMRS ; the …
49
(
2007
)
2
,
pp. 237-256
Persistent link: https://www.econbiz.de/10003436746
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3
Does relationship quality matter in consumer ethical decision making? : evidence from China
Liu, Zhiqiang
;
Zeng, Fue
;
Su, Chenting
- In:
Journal of business ethics : JOBE
88
(
2009
),
pp. 483-496
Persistent link: https://www.econbiz.de/10003958839
Saved in:
4
Cultural change and buyer behavior in China
Bao, Yeqing
;
Su, Chenting
;
Zhou, Kevin Zheng
- In:
Handbook of contemporary marketing in China : theories …
,
(pp. 173-184)
.
2011
Persistent link: https://www.econbiz.de/10008987119
Saved in:
5
Going green : how different advertising appeals impact green consumption behavior
Yang, Defeng
;
Lu, Yue
;
Zhu, Wenting
;
Su, Chenting
- In:
Journal of business research : JBR
68
(
2015
)
12
,
pp. 2663-2675
Persistent link: https://www.econbiz.de/10011399668
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6
Online trust-building mechanisms for existing brands : the moderating role of the e-business platform certification system
Ke, Dan
;
Chen, Anran
;
Su, Chenting
- In:
Electronic commerce research
16
(
2016
)
2
,
pp. 189-216
Persistent link: https://www.econbiz.de/10011527509
Saved in:
7
Consumer responses to corporate environmental actions in China : an environmental legitimacy perspective
Li, Jianxin
;
He, Hao
;
Liu, Hongshen
;
Su, Chenting
- In:
Journal of business ethics : JOBE
143
(
2017
)
3
,
pp. 589-602
Persistent link: https://www.econbiz.de/10011755233
Saved in:
8
Transforming visitors into members in online brand communities : evidence from China
Zhou, Zhimin
;
Wu, Jane Peihsun
;
Zhang, Qiyuan
;
Xu, Shen
- In:
Journal of business research : JBR
66
(
2013
)
12
,
pp. 2438-2443
Persistent link: https://www.econbiz.de/10010211316
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