Showing 1 - 10 of 304
Sponsored search is the mechanism whereby where advertisers pay a fee to Internet search engines to be displayed alongside organic (non-sponsored) web search results. Based on prior literature, we draw an analogy between these markets and financial markets. We use the analogy as well as the key...
Persistent link: https://www.econbiz.de/10014044833
The recent stagnation of electronic commerce highlights the need to understand contemporary online consumer behavior. This study incorporates current user demographics and emerging Internet activities to dynamically model the determinants of two key measurements of recent online shopping, a...
Persistent link: https://www.econbiz.de/10014046477
Shopping malls contribute to business more significantly than traditional markets which were viewed as simple convergence of supply and demand. Shopping malls attract buyers and sellers, and induce customers providing enough time to make choices as well as a recreational means of shopping....
Persistent link: https://www.econbiz.de/10014047061
This paper quantifies the degree of competition among Wal-Mart and different retail channels by exploiting a unique dataset that describes a consumer's choice of store. Using a discrete choice model, I estimate a consumer's choice of retailer in the sales market for DVDs among online, mass...
Persistent link: https://www.econbiz.de/10014047261
We consider a model of vertical competition where downstream firms (retailers) purchase an upstream input from a monopolist and are able to differentiate from each other in terms of quality. Our primary focus is to study the effects of introducing a large retailer, such as a Wal-Mart...
Persistent link: https://www.econbiz.de/10014198685
We study the effect of information disclosure in resolving adverse selection by estimating the demand for a specific type of T-shirt sold on the Yahoo! Auctions platform. To reduce information asymmetry in Internet transactions, sellers usually voluntarily disclose product information by...
Persistent link: https://www.econbiz.de/10014201433
We study the role of store-format choices in dynamic competition between two major chains in the U.S. discount-store industry. The aim is to measure the effect on Kmart profits of Walmart Supercenters, which combine a full-service grocery with a regular discount store. The data are a six-year...
Persistent link: https://www.econbiz.de/10014204789
Consumer behaviour research is the scientific study of the processes consumers use to select, secure, use and dispose of products and services that satisfy their needs. Firms can satisfy those needs only to the extent that they understand their customers. The main objective of this paper is to...
Persistent link: https://www.econbiz.de/10014212805
A new direction of research in Competitive Location theory incorporates theories of Consumer Choice Behavior in its models. Following this direction, this paper studies the importance of consumer behavior with respect to distance or transportation costs in the optimality of locations obtained by...
Persistent link: https://www.econbiz.de/10014213614
In this article we propose a two stage procedure to model demand decisions by customers who are balancing several dimensions of a product. We then test our procedure by analyzing the behavior of buyers from an Austrian price comparison site. Although in such a market a consumer will typically...
Persistent link: https://www.econbiz.de/10014215824