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Applying consumer-based brand equity in private universities branding : an empirical study

Ali, AlaaEldin Abbass; Bazzi, Ayman Mahmoud - In: International journal of business innovation and … 32 (2023) 4, pp. 497-524

Persistent link: https://www.econbiz.de/10014442286

Best Practices in Sustainability Reporting : The Results of an Exercise by Charlton College of Business Project Team Management Students

Holloway Cripps, Kaisa G. - 2015

This white paper focuses on a need in sustainability reporting to engage in best practices on how to report from a stakeholder perspective. Sustainability reports are created by organizations to report their economic, social, governance and environmental practices and impacts to their...

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The influence of corporate social responsibility on customer perspective in private universities

Al-Hosaini, Fahmi Fadhl; Saudah Sofian - In: International journal of economics and financial issues … 5 (2015) 1, pp. 257-263

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Corporate social responsibility and brand loyalty in private higher education : mediation assessment of brand reputation and trust

Mostafa Rasoolimanesh, S.; Poh Ling Tan; Mehran Nejati; … - In: Journal of marketing for higher education 34 (2024) 1, pp. 156-177

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Operation valuation : teaching pricing concepts in an experiential environment

Mills, Adam J.; Treen, Emily - In: Journal of marketing education : JME 38 (2016) 2, pp. 73-82

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Investigating the impact of full-term experiential learning project on management graduates : an emerging economy perspective

Singh, Etinder Pal; Doval, Jyoti; Kumar, Sanjeev; Khan, … - In: Review of international business and strategy 32 (2022) 4, pp. 677-694

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The impact of corporate social responsibility activities on the consumer purchasing situation

Fagerstrøm, Asle; Stratton, Jeanine P.; Foxall, Gordon R. - In: Journal of organizational behavior management 35 (2015) 3/4, pp. 184-205

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How customer support for corporate social responsibility influences the image of companies : evidence from the banking industry

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How to increase brand exposure and consumer loyalty through cause marketing

Kobal, Natasa - In: Journal of academic research in economics 6 (2014) 3, pp. 381-397

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Exploring the antecedents of hotel customer loyalty : a social identity perspective

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