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The role of using big data in predicting customer behaviour : the intermediary role of business intelligence in Jordanian telecommunications companies (a field study)
Khrisat, Raed. M.; Khaddam, Amineh A.; Abusweilem, … - In: International journal of business information systems : … 42 (2023) 1, pp. 23-42
Persistent link: https://www.econbiz.de/10014286372
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Does big data mean big knowledge? Integration of big data analysis and conceptual model for social commerce research
Tian, Xuemei; Liu, Libo - In: Electronic commerce research 17 (2017) 1, pp. 169-183
Persistent link: https://www.econbiz.de/10011699151
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Web analytics applications, opportunities and challenges to online retail in India
Kumar, Vikas; Ayodeji, Ogunmola Gabriel - In: International journal of services and operations … 41 (2022) 4, pp. 463-485
Persistent link: https://www.econbiz.de/10013257550
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Data Mining : Grundlagen und Einsatzpotenziale in analytischen CRM-Prozessen
Hippner, Hajo; Grieser, Lukas; Wilde, Klaus D. - In: Grundlagen des CRM : Strategie, Geschäftsprozesse und …, (pp. 783-810). 2011
Persistent link: https://www.econbiz.de/10008858189
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How customer participation in B2B peer-to-peer problem-solving communities influences the need for traditional customer service
Bone, Sterling A.; Fombelle, Paul W.; Ray, Kristal R.; … - In: Journal of service research : JSR 18 (2015) 1, pp. 23-38
Persistent link: https://www.econbiz.de/10010483441
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Understanding big consumer opinion data for market-driven product design
Jin, Jian; Liu, Ying; Ji, Ping; Liu, Hongguang - In: International journal of production research 54 (2016) 9/10, pp. 3019-3041
Persistent link: https://www.econbiz.de/10011496889
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The use of web-scraped data to analyze the dynamics of footwear prices
Juszczak, Adam - In: Journal of economics & management 43 (2021) 1, pp. 251-269
Aim/purpose - Web-scraping is a technique used to automatically extract data from websites. After the rise-up of online shopping, it allows the acquisition of information about prices of goods sold by retailers such as supermarkets or internet shops. This study examines the possibility of using...
Persistent link: https://www.econbiz.de/10013166658
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Does high-frequency social media data improve forecasts of low-frequency consumer confidence measures?
Lehrer, Steven F.; Xie, Tian; Zeng, Tao - In: Journal of financial econometrics 19 (2021) 5, pp. 910-933
Persistent link: https://www.econbiz.de/10012799054
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Do consumer perceptions of tanking impact attendance at national basketball association games? : a sentiment analysis approach
Gong, Hua; Watanabe, Nicholas M.; Soebbing, Brian P.; … - In: Journal of sport management : the official journal of … 35 (2021) 3, pp. 254-265
Persistent link: https://www.econbiz.de/10012658727
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Content-based model of web search behavior : an application to TV show search
Liu, Jia; Toubia, Olivier; Hill, Shawndra - In: Management science : journal of the Institute for … 67 (2021) 10, pp. 6378-6398
Persistent link: https://www.econbiz.de/10012666157