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The impact of age stereotype threats on older consumers' intention to buy masstige brand products

Bae, Hyeyoon; Jo, Sang Hyun - In: International journal of consumer studies 48 (2024) 1, pp. 1-14

Persistent link: https://www.econbiz.de/10014465427

Mobile service consumption values : an exploratory mixed-method study

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Investigating older consumers' acceptance factors of autonomous vehicles

Park, Jein; Han, Semi - In: Journal of retailing and consumer services 72 (2023), pp. 1-7

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A longitudinal study of the effects of life status changes on changes in consumer preferences

Mathur, Anil; Moschis, George P.; Lee, Euehun - In: Journal of the Academy of Marketing Science 36 (2008) 2, pp. 234-246

Persistent link: https://www.econbiz.de/10003725644

The timing and context of consumer decisions insights from the life course paradigm

Lee, Euehun; Mathur, Anil; Choong, Kwai Fatt; Moschis, … - In: Marketing letters : a journal of research in marketing 23 (2012) 3, pp. 793-805

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Stress and consumer behavior

Mathur, Anil; Moschis, George P.; Lee, Euehun - In: Journal of Marketing Practice: Applied Marketing Science 5 (1999) 6/7/8, pp. 233-247

Social scientists, public policy makers, consumer researchers, and marketers have traditionally focused on age‐related differences to understand the behavior of older adults. This research focuses on the processes through which adults learn behavioral patterns and norms that characterize...

Persistent link: https://www.econbiz.de/10014889356