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To smile or not to smile : the role of facial expression valence on mundane and luxury products premiumness
Zhu, Hong; Zhou, Yayu; Wu, Yening; Wang, Xin - In: Journal of retailing and consumer services 65 (2022), pp. 1-10
Persistent link: https://www.econbiz.de/10013169669
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The impacts of logo dynamism and product types on brand market performance
Wang, Xin; Liu, Huimin; Chen, Hao - In: Journal of business research : JBR 166 (2023), pp. 1-13
Persistent link: https://www.econbiz.de/10014368454
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Place attachment and affinity : turning the Mainland Chinese students into "Word-of-Mouth Champions"
Wang, Xin; Lai, Ivan K. W.; Song, Baoyi - In: Journal of hospitality and tourism insights 6 (2023) 2, pp. 385-403
Persistent link: https://www.econbiz.de/10014301522
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Narrative or non-narrative? : the effects of short video content structure on mental simulation and resort brand attitude
Wang, Xin; Lai, Ivan K. W.; Lu, Yan; Liu, Xinyu - In: Journal of hospitality marketing & management 32 (2023) 5, pp. 593-614
Persistent link: https://www.econbiz.de/10014319780
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Online and name-your-own-price auctions : a literature review
Park, Young-Hoon; Wang, Xin - In: Handbook of pricing research in marketing, (pp. 419-434). 2009
Persistent link: https://www.econbiz.de/10003819756
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Context-dependent BSE impacts on Canadian fresh beef purchases
Maynard, Leigh J.; Wang, Xin - In: Journal of international food & agribusiness marketing … 23 (2011) 1, pp. 32-55
Persistent link: https://www.econbiz.de/10008859175
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How do external reference prices influence online gift giving?
Oh, Yun Kyung; Hu, Ye; Wang, Xin; Robinson, William Thomas - In: International journal of electronic marketing and … 5 (2012/13) 4, pp. 359-371
Persistent link: https://www.econbiz.de/10010394747
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How well do consumer-brand relationships drive customer brand loyalty? : generalizations from a meta-analysis of brand relationship elasticities
Khamitov, Mansur; Wang, Xin; Thomson, Matthew - In: Journal of consumer research : JCR ; an … 46 (2019) 3, pp. 435-459
Persistent link: https://www.econbiz.de/10012120587
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Reviewing experts' restraint from extremes and its impact on service providers
Nguyen, Peter; Wang, Xin; Li, Xi; Cotte, June - In: Journal of consumer research : JCR ; an … 47 (2021) 5, pp. 654-674
Persistent link: https://www.econbiz.de/10012434444
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Unraveling impact : exploring effects of novelty in top consumer research journals
Wang, Xin; Ryoo, Jun Hyun; Campbell, Margaret C.; … - In: Journal of consumer research : JCR ; an … 51 (2024) 1, pp. 169-179
Persistent link: https://www.econbiz.de/10014634446