A great deal of research has studied the use of margin from an overall market perspective. However, very little has been observed regarding household decisions around margin use. The 2018 wave of the National Financial Capability Study Investor Survey provides unique insight into household...

The elderly population in China has grown since 1999. Many Chinese businesses have noticed this trend and began to focus on the Gray Market. The behavior of older Chinese consumers has significantly changed. Descriptions of their behavior in previous research need to be updated. This paper uses...

Understanding consumer psychological characteristics and their impact on consumer behavior is an important foundation for business marketing strategies. Self-perceived age has a great impact on older consumers' behavior. This article defines the gray market in China, investigates the factors...

Purpose – The purpose of this paper is to document debt delinquency patterns by family lifecycle categories using multiple data sets that are nationally representative of American families.Design/methodology/approach – Based on previous research, 15 lifecycle categories appropriate for...

Prior research on the saving behavior of Chinese consumers gave indirect evidence of various saving motives. In contrast, this study examined saving motives directly reported by consumers in a national survey in China. Findings indicated that the three most commonly reported motives were saving...