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A study on advertising effectiveness between traditional advertisements and interactive advertisements in Central India
Kumar, Ravi
- In:
GITAM journal of management : a quarterly publication …
17
(
2019
)
1
,
pp. 148-164
Persistent link: https://www.econbiz.de/10012139308
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Determinants of consumer acceptance of robo advisory models in India
Kohli, Bindya
;
Gupta, Pooja
;
Kumar, Ravi
- In:
The empirical economics letters : a monthly …
19
(
2020
)
6
,
pp. 631-641
Persistent link: https://www.econbiz.de/10012596698
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