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In the age of technology, continuous innovation is the ultimate motto of the financial sector to attract customers. Firms in the financial sector must be innovative in terms of service quality and operational performance to obtain customer loyalty and gain financial stability. A dearth of...
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This study examines factors influencing the adoption of cashless payment in Malaysia using a well-established unified theory of adoption and use of technology, UTAUT2. A total of 301 completed and usable questionnaires were collected from Malaysian consumers to test the hypotheses. Analysis of a...
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