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~subject:"Consumer behaviour"
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Consumer behaviour
Konsumentenverhalten
59
USA
22
United States
22
Theorie
17
Theory
17
Einzelhandel
16
Marketing management
16
Marketingmanagement
16
Retail trade
16
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15
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15
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14
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14
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13
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12
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12
Arzneimittel
11
India
11
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11
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11
Advertising effects
10
Beziehungsmarketing
10
Indien
10
Internet marketing
10
Online-Marketing
10
Relationship marketing
10
Werbewirkung
10
Brand management
9
KMU
9
Markenführung
9
SME
9
Distribution channel
8
Einzelhandelspreis
8
Retail price
8
Search theory
8
Social group
8
Soziale Gruppe
8
Suchtheorie
8
Vertriebsweg
8
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Free
27
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Book / Working Paper
31
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28
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28
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28
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2
Graue Literatur
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Non-commercial literature
2
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English
59
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Chintagunta, Pradeep K.
53
Chu, Junhong
7
Dhar, Sanjay K.
5
Sriram, S.
5
Cebollada, Javier
4
Goli, Ali
4
Misra, Kanishka
4
Vilcassim, Naufel
4
Zhu, Ting
4
Kim, Minki
3
Manchanda, Puneet
3
Nair, Harikesh
3
Ozturk, O. Cem
3
Rossi, Federico
3
Dubé, Jean-Pierre
2
Hong, Sungtak
2
Jindal, Pranav
2
Kim, Yewon
2
Liu, Hongju
2
Mummalaneni, Simha
2
Nam, Sungjoon
2
Pareek, Bhuvanesh
2
Venkataraman, Sriram
2
Vilcassim, Naufel J.
2
Agarwal, Manoj K.
1
Agarwal, Manoj Kumar
1
Arce-Urriza, Marta
1
Biswas, Shirsho
1
Bonfrer, Andre
1
Bonfrer, André
1
Briesch, Richard A.
1
Bruno, Hernan A.
1
Cebollada-Calvo, José-Javier
1
Cha, William Minseuk
1
Dang, Chu (Ivy)
1
Dhar, Sanjay
1
Fang, Xing
1
Fox, Edward J.
1
Goh, Khim Yong
1
Gu, Chris
1
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American Marketing Association
1
Winter Educators' Conference <1995, La Jolla, Calif.>
1
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
10
Marketing science
4
Chicago Booth School of Business Research Paper
3
Journal of business & economic statistics : JBES ; a publication of the American Statistical Association
2
Journal of marketing
2
Management science : journal of the Institute for Operations Research and the Management Sciences
2
Chicago Booth Research Paper 11-11
1
Economics letters
1
Fundamentals of marketing research ; Vol. 1
1
Journal of consumer research : JCR ; an interdisciplinary journal
1
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
1
Journal of marketing research
1
Journal of marketing research : JMR
1
Journal of retailing
1
Kilts Center for Marketing at Chicago Booth – Nielsen Dataset Paper Series
1
Kilts Center for Marketing at Chicago Booth – Nielsen Dataset Paper Series 1-008
1
Marketing theory and applications
1
Quantitative marketing and economics : QME
1
Research paper series / Stanford Graduate School of Business
1
Review of industrial organization : RIO
1
Ross School of Business working paper series
1
Stanford Graduate School of Business Research Paper
1
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ECONIS (ZBW)
59
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1
Countercyclical pricing : a consumer heterogeneity explanation
Guler, Ali Umut
;
Misra, Kanishka
;
Vilcassim, Naufel
- In:
Economics letters
122
(
2014
)
2
,
pp. 343-347
Persistent link: https://www.econbiz.de/10010395677
Saved in:
2
Investigating household purchase timing decisions : a conditional hazard function approach
Jain, Dipak
- In:
Marketing science : the marketing journal of the …
10
(
1991
)
1
,
pp. 1-23
Persistent link: https://www.econbiz.de/10001104209
Saved in:
3
1995 AMA Winter Educators' Conference
Stewart, David W.
(
ed.
);
Vilcassim, Naufel
(
contributor
)
-
Winter Educators' Conference <1995, La Jolla, Calif.>
-
1995
Persistent link: https://www.econbiz.de/10013274830
Saved in:
4
The perils of category management : the effect of product assortment on multicategory purchase incidence
Hong, Sungtak
;
Misra, Kanishka
;
Vilcassim, Naufel
- In:
Journal of marketing
80
(
2016
)
5
,
pp. 34-52
Persistent link: https://www.econbiz.de/10011591173
Saved in:
5
Investigating consumer purchase behavior in related technology product categories
Sriram, S.
;
Chintagunta, Pradeep K.
;
Agarwal, Manoj Kumar
- In:
Marketing science : the marketing journal of the …
29
(
2010
)
2
,
pp. 291-314
Persistent link: https://www.econbiz.de/10003969789
Saved in:
6
Do household scanner data provide representative inferences from brand choices : a comparison with store data
Gupta, Sachin
;
Chintagunta, Pradeep K.
;
Kaul, Anil
; …
-
2007
Persistent link: https://www.econbiz.de/10003538907
Saved in:
7
Complementarities and the demand for home broadband internet services
Liu, Hongju
;
Chintagunta, Pradeep K.
;
Zhu, Ting
- In:
Marketing science : the marketing journal of the …
29
(
2010
)
4
,
pp. 701-720
Persistent link: https://www.econbiz.de/10008652618
Saved in:
8
The effect of signal quality and contiguous word of mouth on customer acquisition for a video-on-demand service
Nam, Sungjoon
;
Manchanda, Punjeet
;
Chintagunta, Pradeep K.
- In:
Marketing science : the marketing journal of the …
29
(
2010
)
4
,
pp. 690-700
Persistent link: https://www.econbiz.de/10008652621
Saved in:
9
Special issue on marketing within the enterprise and beyond
Chintagunta, Pradeep K.
(
contributor
)
-
2011
Persistent link: https://www.econbiz.de/10009373356
Saved in:
10
Quantifying transaction costs in online/off-line grocery channel choice
Chintagunta, Pradeep K.
;
Chu, Junhong
;
Cebollada, Javier
- In:
Marketing science : the marketing journal of the …
31
(
2012
)
1
,
pp. 96-114
Persistent link: https://www.econbiz.de/10009511626
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