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Gao, Zhihong; O’Sullivan-Gavin, Susan - In: Journal of historical research in marketing 7 (2015) 2, pp. 232-255

Persistent link: https://www.econbiz.de/10011376216

Handbook of research on consumerism in business and marketing : concepts and practices

Kaufmann, Hans Rüdiger (contributor); … - 2014

"This book features research on diverse topics on consumerism in the global marketplace, focusing on the ways in which businesses can improve their relationships with customers as well as analyze and influence purchasing behavior"--

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Growing consumer rights in neoliberal times : the top-down origins of consumer organizations in Argentina between 1978 and 1993

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Prosperity for all : consumer activism in an era of globalization

Hilton, Matthew - 2009 - 1. publ.

Introduction : the wealth of access -- The fear of fortune : the uneasy consumer in an age of affluence -- Cold war shoppers : consumerism as state project -- Poverty amid prosperity : consumer protest beyond the affluent west -- Consumers of the world unite : consumption and the new global...

Persistent link: https://www.econbiz.de/10003736948

Consuming China : approaches to cultural change in contemporary China

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Revisiter le consumérisme au Québec : état des lieux, défis et perspectives

Ouellet, Claudine (ed.); Korai, Bernard (ed.); … - 2022

« L’année 2021 a marqué les 50 ans de l’entrée en vigueur, au Québec, de la Loi sur la protection du consommateur. Cet ouvrage présente un bilan du mouvement consumériste au Québec, traite des enjeux qui caractérisent le rapport de pouvoir entre organisations et consommateurs et...