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~subject:"Cooperation"
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Cooperation
Russia
20
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15
Innovation
8
Firm performance
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Innovation management
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Innovationsmanagement
7
Lieferantenmanagement
7
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Marketingmanagement
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Marketing
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Business-to-business marketing
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Performance measurement
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Unternehmensnetzwerk
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Beziehungsmarketing
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Brand management
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Business cycle
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Inter-firm cooperation
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Kooperation
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Markenführung
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New product development
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Performance-Messung
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Produktentwicklung
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Relationship marketing
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Stakeholder
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Unternehmenskooperation
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competition
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Smirnova, Maria
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Podmetina, Daria
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Ashnai, Bahar
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Henneberg, Stephan
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Mouzas, Stefanos
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Naudé, Peter
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Rebiazina, Vera
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Torkkeli, Marko
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Volchek, Daria
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Väätänen, Juha
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Adoption of innovation : balancing internal and external stakeholders in the marketing of innovation
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
Perspectives on supplier innovation : theories, concepts and empirical insights on open innovation and the integration of suppliers
1
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ECONIS (ZBW)
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Understanding the role of marketing–purchasing collaboration in industrial markets : the case of Russia
Smirnova, Maria
;
Henneberg, Stephan
;
Ashnai, Bahar
; …
- In:
Industrial marketing management : the international …
40
(
2011
)
1
,
pp. 54-64
Persistent link: https://www.econbiz.de/10008907889
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2
Uncovering driving forces for better product innovation : have Russian firms learned to balance the focus on internal and external partners?
Smirnova, Maria
;
Podmetina, Daria
;
Volchek, Daria
; …
- In:
Adoption of innovation : balancing internal and …
,
(pp. 197-221)
.
2015
Persistent link: https://www.econbiz.de/10011302472
Saved in:
3
Collaborative approach within the open innovation framework : Russian companies
Podmetina, Daria
;
Smirnova, Maria
;
Väätänen, Juha
; …
- In:
Perspectives on supplier innovation : theories, …
,
(pp. 287-310)
.
2012
Persistent link: https://www.econbiz.de/10009632774
Saved in:
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