//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Cultural identity"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Do complainants appreciate ove...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Cultural identity
Konsumentenverhalten
27
Consumer behaviour
25
Kundenzufriedenheit
25
Complaint management
24
Customer satisfaction
23
Beschwerdemanagement
22
Beziehungsmarketing
21
Relationship marketing
20
Deutschland
17
Interkulturelles Management
17
Germany
16
Theorie
15
Theory
14
Reklamation
13
Dienstleistungsqualität
12
Service quality
12
Marketing
11
Internationales Marketing
10
Cross-cultural management
8
Erfolgsfaktor
8
International marketing
8
Emotion
7
Kulturelle Identität
7
Service recovery
7
Customer service
6
Ethnologie
6
Kundenservice
6
Selbstbedienung
6
Success factor
6
Werbewirkung
6
Advertising effects
5
Betrieblicher Konflikt
5
Einzelhandel
5
Gerechtigkeit
5
Justice
5
Kundenmanagement
5
Kundenorientierung
5
Lehrbuch
5
Marketing management
5
more ...
less ...
Online availability
All
Undetermined
2
Free
1
Type of publication
All
Article
6
Book / Working Paper
1
Type of publication (narrower categories)
All
Article in journal
4
Aufsatz in Zeitschrift
4
Aufsatz im Buch
2
Book section
2
Hochschulschrift
1
Language
All
English
5
German
2
Author
All
Gelbrich, Katja
6
Müller, Stefan
3
Gäthke, Daniel
2
Westjohn, Stanford A.
2
Habisch, André
1
Hoffmann, Stefan
1
Magnusson, Peter
1
Roschk, Holger
1
Schwarz, Uta
1
Stedham, Yvonne
1
Zhu, Bing
1
more ...
less ...
Published in...
All
Journal of euromarketing
2
Business ethics quarterly : the journal of the Society for Business Ethics
1
Interkulturelles Management
1
Journal of international marketing
1
Vom homo oeconomicus zum homo culturalis : Handlung und Verhalten in der Ökonomie
1
Source
All
ECONIS (ZBW)
7
Showing
1
-
7
of
7
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Eastern versus Western culture pricing strategy : superstition, lucky numbers, and localization
Westjohn, Stanford A.
;
Roschk, Holger
;
Magnusson, Peter
- In:
Journal of international marketing
25
(
2017
)
1
,
pp. 72-90
Persistent link: https://www.econbiz.de/10011656789
Saved in:
2
Cultural discrepancy and national corruption : investigating the difference between cultural values and practices and its relationship to corrupt behavior
Gelbrich, Katja
;
Stedham, Yvonne
;
Gäthke, Daniel
- In:
Business ethics quarterly : the journal of the Society …
26
(
2016
)
2
,
pp. 201-225
Persistent link: https://www.econbiz.de/10011515545
Saved in:
3
Sustainability and innovation : the role of cultural values in sustainable innovation [cumulative dissertation]
Zhu, Bing
-
2018
Persistent link: https://www.econbiz.de/10011826114
Saved in:
4
The effectiveness of humor in advertising cross-cultural study in Germany and Russia
Müller, Stefan
;
Hoffmann, Stefan
;
Schwarz, Uta
; …
- In:
Journal of euromarketing
20
(
2011
)
1/2
,
pp. 7-20
Persistent link: https://www.econbiz.de/10009549049
Saved in:
5
Anthropomorphism and allegory in advertising across cultures : effects on memory and persuasion
Gelbrich, Katja
;
Gäthke, Daniel
;
Westjohn, Stanford A.
- In:
Journal of euromarketing
21
(
2012
)
4
,
pp. 174-192
Persistent link: https://www.econbiz.de/10009755856
Saved in:
6
Menschenbild und Konfliktstil in Organisationen : eine kulturvergleichende Perspektive
Gelbrich, Katja
;
Müller, Stefan
- In:
Vom homo oeconomicus zum homo culturalis : Handlung und …
,
(pp. 281-312)
.
2009
Persistent link: https://www.econbiz.de/10003892838
Saved in:
7
Kultur als Einflussfaktor internationaler Managemententscheidungen : das sozio-kulturelle Profil Indiens
Müller, Stefan
;
Gelbrich, Katja
- In:
Interkulturelles Management
,
(pp. 467-490)
.
2003
Persistent link: https://www.econbiz.de/10014554397
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->