The aim of the paper is twofold: to carry out a contingent valuation study of "Napoli Musei Aperti", a cultural public good provided by the city of Naples, and to explore some alternative schemes of cultural policy. The paper is divided in two parts. In the first one some results from the...

The aim of the paper is twofold: to carry out a contingent valuation (CV) study of Napoli Musei Aperti, a cultural public good provided by the city of Naples, and to explore some alternative schemes of cultural policy. Revealing individual preferences is a necessary condition for optimal...