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~subject:"Customer satisfaction"
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Stimmung und Werbewirkung
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Customer satisfaction
Emotion
10,573
Werbewirkung
7,929
Advertising effects
7,703
Konsumentenverhalten
6,797
Consumer behaviour
6,780
Werbung
3,938
Advertising
3,871
Online-Marketing
2,275
Internet marketing
2,263
Wirtschaftspsychologie
1,906
Markenführung
1,720
Brand management
1,719
Economic psychology
1,659
Theorie
1,635
Theory
1,612
Markenimage
1,379
Brand image
1,353
Cognition
1,189
Kognition
1,187
Werbepsychologie
1,179
Experiment
1,148
USA
1,102
United States
1,084
Psychology of advertising
1,058
Persönlichkeitspsychologie
1,045
Personality psychology
1,038
Beziehungsmarketing
1,011
Relationship marketing
1,008
Social Web
1,001
Social web
1,000
Deutschland
862
Intelligenz
855
Intelligence
833
Brand
828
Germany
827
Markenartikel
827
Kundenzufriedenheit
824
Arbeitszufriedenheit
724
Job satisfaction
722
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419
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107
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Article
736
Book / Working Paper
87
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9
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3
Sammelwerk
3
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2
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2
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2
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1
Ratgeber
1
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English
804
German
20
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Han, Heesup
9
Barnes, Donald C.
6
Prayag, Girish
6
Vázquez Casielles, Rodolfo
6
Hosany, Sameer
5
Hyun, Sunghyup Sean
5
Ladhari, Riadh
5
Medler-Liraz, Hana
5
Vinh Van Thai
5
Chebat, Jean-Charles
4
Hanks, Lydia
4
Lee, Choong-Ki
4
Mattila, Anna S.
4
Miao, Li
4
Surachartkumtonkun, Jiraporn
4
Svensson, Göran
4
Alrawadieh, Zaid
3
Amin, Muslim
3
Bagozzi, Richard P.
3
Baloglu, Seyhmus
3
Bilgihan, Anil
3
Busser, James
3
Cai, Ruiying
3
Calvo-Porral, Cristina
3
Cervera-Taulet, Amparo
3
Chi, Nai-Wen
3
Cobanoglu, Cihan
3
Du, Jiangang
3
Fan, Xiucheng
3
Folse, Judith Anne Garretson
3
Frese, Michael
3
Giardini, Angelo
3
Gremler, Dwayne D.
3
Guchait, Priyanko
3
Gustafsson, Anders
3
Ha Nam Khanh Giao
3
Herter, Márcia Maurer
3
Huan, Tzung-cheng
3
Hussein, Ananda Sabil
3
Jang, Soocheong
3
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Eric Cuvillier <Firma>
1
European Society for Opinion and Marketing Research
1
Marketing Research Congress <44, 1991, Luxembourg>
1
Technische Universität Dresden
1
Published in...
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International journal of hospitality management
51
Journal of business research : JBR
29
Journal of retailing and consumer services
24
Journal of travel and tourism marketing
21
Journal of hospitality marketing & management
19
The journal of services marketing
19
Tourism management perspectives : TMP
14
International journal of contemporary hospitality management
13
Tourism management : research, policies, practice
13
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
12
The service industries journal
12
Psychology & marketing
11
Service business
9
Journal of service theory and practice : JSTP
8
Services marketing quarterly
8
European journal of marketing : EJM
7
Journal of service research : JSR
7
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
7
Journal of Asian finance, economics and business : JAFEB
6
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
6
Journal of the Academy of Marketing Science
6
Nepalese journal of economics : a publication of Uniglobe College
6
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
5
Journal of air transport management
5
Journal of business ethics : JOBE
5
Journal of marketing management : MM
5
Journal of service management
5
Managing service quality : MSQ ; an international journal
5
Tourism analysis : an interdisciplinary tourism & hospitality journal
5
Tourism review
5
Cogent business & management
4
European journal of marketing
4
Industrial marketing management : the international journal for industrial and high-tech firms
4
International journal of quality and service sciences
4
International journal of services and operations management
4
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
4
Journal of international trade & commerce
4
Journal of management : JOM
4
Journal of service research
4
Journal of strategic marketing
4
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ECONIS (ZBW)
823
Showing
1
-
10
of
823
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date (newest first)
date (oldest first)
1
The influence of life satisfaction on nostalgic advertising and attitude toward a brand
Ju, Ilyoung
;
Jun, Jong Woo
;
Dodoo, Naa Amponsah
; …
- In:
Journal of marketing communications
23
(
2017
)
4
,
pp. 413-427
Persistent link: https://www.econbiz.de/10011745800
Saved in:
2
Impact of functional/cognitive and emotional advertisements on image and repurchase intention
Han, Heesup
;
Nguyen, Hong Ngoc
;
Song, Hak-jun
;
Lee, …
- In:
Journal of hospitality marketing & management
28
(
2019
)
4
,
pp. 446-471
Persistent link: https://www.econbiz.de/10012176671
Saved in:
3
The effect of COVID-19 on hotel booking intentions: Investigating the roles of message appeal type and brand loyalty
Ju, Yongwook
;
Jang, Soocheong
- In:
International journal of hospitality management
108
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10013482202
Saved in:
4
Overwhelming alternatives
Brasel, S. Adam
-
2004
Persistent link: https://www.econbiz.de/10003566682
Saved in:
5
Identification of the four-factor structure of customers' perceived fairness
Lee, Kyootai
;
Joshi, Kailash
;
Kim, Young Kyun
- In:
Journal of targeting, measurement and analysis for marketing
19
(
2011
)
2
,
pp. 113-126
Persistent link: https://www.econbiz.de/10009270762
Saved in:
6
Effects of image and advertising efficiency on customer loyalty and antecedents of loyalty : Turkish banks sample
Cengiz, Ekrem
;
Ayyildiz, Hasan
;
Er, Bünyamin
- In:
Banks and bank systems : international research journal
2
(
2007
)
1
,
pp. 56-78
Persistent link: https://www.econbiz.de/10003863120
Saved in:
7
Enhancing the television-viewing experience through commercial interruptions
Nelson, Leif D.
;
Meyvis, Tom
;
Galak, Jeff
- In:
Journal of consumer research : JCR ; an …
36
(
2009/10
)
2
,
pp. 160-172
Persistent link: https://www.econbiz.de/10003880173
Saved in:
8
Neglected outcomes of customer satisfaction
Homburg, Christian
;
Luo, Xueming
-
2006
Persistent link: https://www.econbiz.de/10003387299
Saved in:
9
Ambient communication : how to engage consumers in urban touch-points
Gambetti, Rossella C.
- In:
California management review
52
(
2009/10
)
3
,
pp. 34-51
Persistent link: https://www.econbiz.de/10003982726
Saved in:
10
The effects of review valence in organic versus sponsored blog sites on perceived credibility, brand attitude, and behavioural intentions
Ballantine, Paul W.
;
Yeung, Cara Au
- In:
Marketing intelligence & planning
33
(
2015
)
4
,
pp. 508-521
Persistent link: https://www.econbiz.de/10011381546
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