The study attempt to explore the level of customer satisfaction in terms of physical evidence and employee interaction in comparison between earlier established banks (before the year 2008) and newly established banks (after 2008) in the northern region of Batticaloa, Sri Lanka. Results indicate...

The study makes an attempt to compare and explore the level of customer satisfaction in terms of physical evidence and employee interaction between Earlier Established Banks (EEB) (before 2008) and Newly Established Banks (NEB) (after 2008) in the northern region of Batticaloa, Sri Lanka. The...