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Service Quality and Customer Satisfaction in Banks During an Economic Recession and Banking Crisis Period : The Critical Case of a Greek Co-Operative Bank
Kalpadakis, Andreas - 2015
The authors tested a modified SERVQUAL scale based on a survey of Pancretan Cooperative Bank's customers – in terms of a critical case study – in order to identify any differences in service quality satisfaction and its impact on the behavioral intentions of the bank's customers. Considering...
Persistent link: https://www.econbiz.de/10013013188
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Service Quality and Customer Satisfaction of Co-Operative Banks in an Economic and Debt Crisis Period : The Critical Case of Pancretan Co-Operative Bank
Kalpadakis, Andreas - 2014
We tested a modified SERVQUAL scale based on a survey of Pancretan Co-operative Bank's customers - in terms of a critical case study - in order to identify any differences in service quality satisfaction and its impact on the behavioural intentions of the bank's customers. Considering the...
Persistent link: https://www.econbiz.de/10013051818