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Introducing the concept of creative ancestry as a means of increasing perceived fairness and satisfaction in online collaboration : an experimental study
O'Leary, Kevin; Gleasure, Rob; O'Reilly, Philip; … - In: Technovation : the international journal of … 110 (2022), pp. 1-15
Persistent link: https://www.econbiz.de/10013197722
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Empirical evidence of the stock market's (mis)pricing of customer satisfaction
O'Sullivan, Don; Hutchinson, Mark C.; O'Connell, Vincent - In: International journal of research in marketing : IJRM ; … 26 (2009) 2, pp. 154-161
Persistent link: https://www.econbiz.de/10003866615
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Empirical Evidence of the Stock Market's (Mis)Pricing of Customer Satisfaction
O'Sullivan, Don - 2009
Recent portfolio studies provide conflicting evidence on whether the stock market (mis)prices the value of customer satisfaction, as measured by the American Customer Satisfaction Index (ACSI), and whether ACSI-based trading strategies provide market-beating returns. The current research aims to...
Persistent link: https://www.econbiz.de/10013157587