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European journal of marketing
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Journal of hospitality marketing & management
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You deserve the bad (or good) service : the role of moral deservingness in observers' reactions to service failure (or excellence)
Palmeira, Mauricio
;
Koo, Minjung
;
Sung, Hyun-Ah
- In:
European journal of marketing
56
(
2022
)
3
,
pp. 653-676
Persistent link: https://www.econbiz.de/10013173443
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2
The impact of service failure and recovery on target and observing customers : a comparative study
Sharifi, Seyed Shahin
;
Palmeira, Mauricio
;
Ma, Junzhao
; …
- In:
Journal of hospitality marketing & management
26
(
2017
)
8
,
pp. 889-910
Persistent link: https://www.econbiz.de/10011784161
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