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In 2008, retail banking in South Africa is a highly competitive industry with extensive customer bases that expect increasingly more from their banking experience. The retail bank with an appropriate strategic differentiator will gain a sustainable competitive advantage in the changing retail...
Persistent link: https://www.econbiz.de/10009442063
ENGLISH ABSTRACT: Small and medium enterprises have an important role to play in the South Africaneconomy. The success of SME’s will lead to economic growth, that will play a major rolein reducing unemployment in South Africa. It will also be the main driver for blackeconomic empowerment.As...
Persistent link: https://www.econbiz.de/10009442084
ENGLISH ABSTRACT: The aim of this study was to determine approaches to CRM within the luxury hotel sector in Cape Town in order to add value not only to guests, but to all stakeholders of the hotel. This was done by conducting a literature review, supported by a sound base of primary research....
Persistent link: https://www.econbiz.de/10009442087