Similar Search Results

Graf, Albert; Maas, Peter - 2008

Persistent link: https://www.econbiz.de/10003903310

Krafft, Manfred - 2007 - 2., überarb. und erw. Aufl.

Persistent link: https://www.econbiz.de/10003439623

Hoppe, Daniel; Wagner, Udo - In: Marketing : journal of research and management 6 (2010) 1, pp. 39-50

Persistent link: https://www.econbiz.de/10003976419

Graf, Albert; Maas, Peter - In: Journal für Betriebswirtschaft : management review … 58 (2008) 1, pp. 1-20

Persistent link: https://www.econbiz.de/10003681621

Ng, Irene - In: Journal of revenue and pricing management 9 (2010) 3, pp. 276-281

Persistent link: https://www.econbiz.de/10003985614

Munnukka, Juha; Järvi, Pentti - In: Journal of marketing management : MM 27 (2011) 5/6, pp. 582-601

Persistent link: https://www.econbiz.de/10009159903

Holm, Morten; Kumar, V.; Rohde, Carsten - In: Journal of the Academy of Marketing Science 40 (2012) 3, pp. 387-401

Persistent link: https://www.econbiz.de/10009548616

Martelo, Silvia; Barroso Campos, Carmen; Cepeda, Gabriel - In: Journal of business research : JBR 66 (2013) 10, pp. 2042-2050

Persistent link: https://www.econbiz.de/10009772268

Gallarza, Martina G.; Gil Saura, Irene; Holbrook, Morris B. - In: Journal of consumer behaviour : an international … 10 (2011) 4, pp. 179-191

Persistent link: https://www.econbiz.de/10009296477

Ramamoorthy, C.; Selladurai, V.; Ranganathan, Rajesh - In: International journal of logistics economics and … 4 (2012) 1/2, pp. 55-75

Persistent link: https://www.econbiz.de/10009612132