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How the use of big data analytics affects value creation in supply chain management
Chen, Daniel Q.; Preston, David S.; Swink, Morgan - In: Journal of management information systems : JMIS 32 (2015) 4, pp. 4-39
Persistent link: https://www.econbiz.de/10011491382
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Exploring the influence of big data analytics management capabilities on sustainable tourism supply chain performance: the moderating role of technology orientation
Mandal, Santanu - In: Journal of travel and tourism marketing 35 (2018) 8, pp. 1104-1118
Persistent link: https://www.econbiz.de/10011942010
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Big data methods : leveraging modern data analytic techniques to build organizational science
Tonidandel, Scott; King, Eden B.; Cortina, Jose M. - In: Organizational research methods : ORM 21 (2018) 3, pp. 525-547
Persistent link: https://www.econbiz.de/10011880145
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The role of marketing-enabled data analytics capability and organisational agility for innovation : empirical evidence from German firms
Shuradze, Giorgi; Bogodistov, Yevgen; Wagner, Heinz-Theo - In: International journal of innovation management 22 (2018) 4, pp. 1850037-1-32
Persistent link: https://www.econbiz.de/10011861677
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Big data-driven supply chain performance measurement system : a review and framework for implementation
Kamble, Sachin S.; Gunasekaran, Angappa - In: International journal of production research 58 (2020) 1, pp. 65-86
Persistent link: https://www.econbiz.de/10012193918
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Data analytics supports decentralized innovation
Wu, Lynn; Lou, Bowen; Hitt, Lorin M. - In: Management science : journal of the Institute for … 65 (2019) 10, pp. 4863-4877
Persistent link: https://www.econbiz.de/10012118140
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Data analytics strategy and internal information quality
Lem, Katie W. - In: Contemporary accounting research : the journal of the … 41 (2024) 2, pp. 1376-1410
Persistent link: https://www.econbiz.de/10014560547
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Data analytics, innovation, and firm productivity
Wu, Lynn; Hitt, Lorin M.; Lou, Bowen - In: Management science : journal of the Institute for … 66 (2020) 5, pp. 2017-2039
Persistent link: https://www.econbiz.de/10012234746
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Achieving useful data analytics for marketing : discrepancies in information quality for producers and users of information
Morales-Serazzi, Manuel; González-Benito, Óscar; … - In: Business research quarterly : BRQ 26 (2023) 3, pp. 196-215
This study proposes as a key cause of the high failure rates in the implementation of analytical projects for marketing decisions, the discrepancy in the information quality (DIQ) perceived between producers (information technology [IT]) and users (marketing) of knowledge. Given that the DIQ...
Persistent link: https://www.econbiz.de/10014331517
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Data analytics and financial forecasting : a field study from Finnish enterprises
Hyvönen, Timo; Lepistö, Lauri; Mäki, Sanni - In: Nordic journal of business : NJB 71 (2022) 2, pp. 126-134
Persistent link: https://www.econbiz.de/10014280475