Attaran, Mohsen; Attaran, Sharmin - In: International Journal of Business Intelligence Research … 9 (2018) 1, pp. 16-37
analytics technologies to create business values, and to gain a better understanding of their customer's needs and wants …. However, traditional business analytics are undergoing major changes. The Internet revolution, cloud computing, and the … evolution to self-service analytics have all contributed to the changing dimensions of business intelligence. To compete …