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Developing a prediction model for customer churn from electronic banking services using data mining

Keramati, Abbas; Ghaneei, Hajar; Mirmohammadi, Seyed … - In: Financial Innovation 2 (2016) 10, pp. 1-13

Background: Given the importance of customers as the most valuable assets of organizations, customer retention seems to be an essential, basic requirement for any organization. Banks are no exception to this rule. The competitive atmosphere within which electronic banking services are provided...

Persistent link: https://www.econbiz.de/10011808217

Developing a prediction model for customer churn from electronic banking services using data mining

Keramati, Abbas; Ghaneei, Hajar; Mirmohammadi, Seyed … - In: Financial innovation : FIN 2 (2016) 10, pp. 1-13

Persistent link: https://www.econbiz.de/10011542335

An integrated AHP-RFM method to banking customer segmentation

Rezaeinia, Seyed Mahdi; Keramati, Abbas; Albadvi, Amir - In: International journal of electronic customer … 6 (2012) 2, pp. 153-168

Persistent link: https://www.econbiz.de/10009630948

Data mining approach to professional education market segmentation : a case study

Davari, Mehraneh; Noursalehi, Payam; Keramati, Abbas - In: Journal of marketing for higher education 29 (2019) 1, pp. 45-66

Persistent link: https://www.econbiz.de/10012179297