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Balancing web personalization and consumer privacy concerns : mechanisms of consumer trust and reactance
Chen, Xinyu
;
Sun, Jian
;
Liu, Hongyan
- In:
Journal of consumer behaviour
21
(
2022
)
3
,
pp. 572-582
Persistent link: https://www.econbiz.de/10013275509
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Antecedents to the adoption of augmented reality smart glasses : a closer look at privacy risks
Rauschnabel, Philipp A.
;
He, Jun
;
Ro, Young Kyun
- In:
Journal of business research : JBR
92
(
2018
),
pp. 374-384
Persistent link: https://www.econbiz.de/10011925497
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