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Search for the underlying mechanism of framing effects in multi-alternative and multi-attribute decision situations
Kim, Jungkeun
;
Kim, Jae-eun
;
Marshall, Roger
- In:
Journal of business research : JBR
67
(
2014
)
3
,
pp. 388-385
Persistent link: https://www.econbiz.de/10010245239
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Different or similar choices : the effect of decision framing on variety seeking in travel bundle packages
Kim, Jungkeun
;
Kim, Peter Beomcheol
;
Kim, Jae-Eun
- In:
Journal of travel research : a quarterly publication of …
57
(
2018
)
1
,
pp. 99-115
Persistent link: https://www.econbiz.de/10011915341
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